About PriorityMe
We’re on a
mission
To help busy individuals take time for themselves and start each day with the energy, confidence, and focus to perform their best.
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So much more than a fitness program.
PriorityMe is so much more than a fitness program. We meet you where you’re at in your health journey, and help you transform your entire life 1 step at a time to help you achieve your high-performance lifestyle, using our 4 Pillars Approach.
Who We Are
After working as a Strength & Conditioning Consultant for Hockey Canada for 10 years and as the Strength and Conditioning coach for Hockey Canada’s Women’s Team during 3 world championships, PriorityMe founder Adrian Wellman realized a pattern.
For the world’s highest achievers, their high performance was more than a workout regime, or a special diet—rather, it was a combination of activities and Powerful Daily Practices that led to him developing PriorityMe’s 4 Pillars Approach.
Now, he’s assembled a team of health experts to help regular people achieve that high-performance lifestyle in a simple and easy to follow framework.

Meet Our Team
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Adrian Wellman
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Melinda Lipski ㅤ
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Emily Burtnikㅤ
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Karli Swatridge
PriorityMe Founder & CEO, Lifestyle Coach, BKin (Hons), CAT(C), CSCS
Welcome to PriorityMe, I’m Adrian!
I have always envisioned a world where people start their days with energy, confidence, and purpose based on foundational principles of health and performance. I believe many of us are lacking basic health practices that, if learned and implemented, could drastically change our health and well-being. My goal with this program is to change the way North American society views success and ultimately create a healthier, happier, and more fulfilled world through the development of powerful health and performance habits.
Inspired by the intricacies of the human body and my love for athletics, I became a Certified Strength & Conditioning Specialist and Certified Athletic Therapist after graduating with a Honours Bachelor in Kinesiology and a Minor in Psych. I worked as a Strength & Conditioning Consultant for Hockey Canada for 10 years and was the Strength and Conditioning coach for Hockey Canada’s Women’s Team during 3 world championships. I also co-founded and managed a high-performance training facility, PEAKS Lifestyle. I am now the founder and director of PriorityMe Inc where my mission is to inspire people to put themselves first. I truly believe that if we make ourselves the priority, we can create a solid foundation for performance in any and all aspects of our lives. This online coaching program brings together a team of professionals that address Movement, Mindset, Nutrition, and Recovery to help you create a healthy foundation from which you can grow from and perform from each and every day.
Mindset Specialist, M.ADS, BCBA, RSSW
Hi, I’m Melinda!
I am a Board Certified Behaviour Analyst and a Registered Social Service Worker. I have an Honours Bachelor of Science - Psychology Specialty, from the University of Toronto and a Masters of Applied Disability Studies - Applied Behaviour Analysis Specialty, from Brock University. I have always been driven to help others and have supported children and adults with intellectual disabilities, students, parents, teachers, and caregivers through behaviour change programs. I help others identify goals, reduce unwanted or unhelpful behaviours, and increase behaviours that lead to meaningful improvements in their lives. Using my education and experience I help others change behaviours related to personal independence, health and lifestyle, emotional regulation, stress management and more.
Nutrition Lead B.Sc, RHN
Hi there, I’m Emily!
I am a Registered Holistic Nutritionist (R.H.N.) with the Canadian School of Natural Nutrition (CSNN), a recognized leader in Natural Nutrition across Canada. I also have a Bachelor of Science in Psychology and Biology from the University of Toronto. My passion for health and helping others led me to a General Manager position at Goodlife Fitness for 5 years where I helped members and staff realize their potential and achieve their health and fitness goals. I have taught nutrition classes at a health food store and now enjoy working one-on-one with clients to educate them about food and supplements, teach them about healthy eating, and support them through their development of lifelong habits for nutritional success! As a Priority Me coach, I love that I can combine my knowledge of food science with my passion for helping others in order to support members in becoming their healthiest selves!
Recovery Lead, RMT, MSc. Kin (Neuroscience), BSc. Kin (Hons)
Hello, I’m Karli!
I am a Registered Massage Therapist and thesis writer at the Canadian College of Osteopathy. Before pursuing a career as a manual therapist I completed a Bachelor of Science in Kinesiology from McMaster University and a Master of Science from the University of Waterloo. I have worked with a variety of athletes ranging from weekend warriors, to elite youth, to NHL players, as well as chronic stroke survivors, cancer survivors, and chronic pain populations.
During the Covid-19 Pandemic I discovered how to support people online. I can identify potential limiting factors to pain free and effective movement patterns and address them through the coaching of recovery principles (e.g. sleep), rehabilitation exercises, and activity specific performance exercises. Being in pain is frustrating, fatiguing, and a detriment to both our mental and physical health. My goal is to help others leave their pain behind...for good!
Interested in partnership or career opportunities?
We’re always on the lookout for great people to join our team! Watch this video to learn more about current partnership and career opportunities with PriorityMe!
If you think you may be a fit, contact us today!